Eric Schurenberg

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Are Baby Boomers Unlucky, Moneywise?

By Eric Schurenberg | Aug 21, 2009 |

We boomers had all last week (the anniversary of Woodstock) to remind ourselves how lucky we were to have come of age during the era of sex, drugs and rock n roll. Now that our nostalgia-induced buzz has faded, though, it’s back to reality: recession, swollen college bills, blasted home values and shriveled 401(k)s-and  reflections on how unlucky we’ve been, moneywise, ever since Woodstock.

How unlucky?  If you were born in the 1950s, as most boomers were, you entered financial adulthood in the 1980s. Which means you started saving just in time to catch the greatest bull market of the 20th century-except you had no money to take part. You reached your peak earning and saving years just as the fin de siècle bull tipped over into two successive world-class bear markets. As Generation X might put it, our timing sucked. And this T. Rowe Price study shows the consequences.

The chart shows how much money a typical saver would have at the end of two 20-year periods, a bearish decade followed by a bullish one, and vice versa. Then it reverses the decades to make this point: It’s far better to have a bear occur early in your career, when less money is at stake. And you want any bull markets to come toward the end of your career.

source: T. Rowe Price Associates

In other words, we boomers got our timing precisely wrong. The T. Rowe study goes on to show what would have happened to two otherwise identical workers, one of who started investing in 1970 (the boomers’ twin older sibling) and the other in 1980 (the boomer). While the older worker lost money early on, he or she caught the wave of the 1980s and 1990s bull markets and exited at just the right time in 2000. As a result, the hypothetical 1970s saver would have retired with $1.7 million. For the typical boomer, on the other hand, the tally at retirement comes to a mere $400,000.  Remember, this is the same person, same lifetime salary, same amount of savings-but they’re separated at retirement by a more than four-fold difference in wealth just because of when they were born.

When I noted this inequity to John Ameriks, the head of Vanguard’s Investment  Counseling and Research think tank, he pointed out that trying to gauge a generation’s lifelong “luck” at any moment in the financial cycle starts you down a pretty slippery philosophical slope.  Boomers have done poorly in the financial cycle lottery, to be sure, but we’ve had our compensations (even without counting the sex, drugs and rock n roll):

The bottom line: More than you like to think, financial success is due to forces beyond your control, such as when in your life the financial cycles play out. All you can do is focus on what you can control-save as much as you possibly can, stay out of debt, diversify widely, protect yourself with life and disability insurance, and nurture your human capital. As for the misfortune of having reached your peak earning years just at the beginning of the Great Recession, boomer, there’s only one thing to do. In the words of retirement expert Alicia Munnell: “Suck it up.”

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  •  
    1

    GoingLikeSixty

    08/22/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

  •  
    2

    GoingLikeSixty

    08/22/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Alicia Munnell can stick it.
    I'm one that got caught in your scenario. Born in 1947. It was going to be close that I make my retirement goal--- by age 72.

    Now, it's over. kaput. Market needs to go up 180% to get me back to even, and then I would have to save some ridiculous percentage to get back to my goal.

    Social Security? HA. It will be decimated over the next decade, that I planned for.

    I'm damn bitter.

    "Buy and Hold" "Diversify" are just ********. All you investment "advisors" need to call it like it is.

    ie: "Put your money in the market, but you will have to be lucky for it to work out for you." or..."get a government job, retire and get another one and become a double or triple dipper."

    (I only read this because it popped up in a Google Alert set for "boomer." Your lucky day: I decided I have the time an inclination to vent.)

    Vent (rant) over.

  •  
    3

    Eric Schurenberg

    08/23/09 | Report as spam

    Re: Going Like Sixty

    Going Like Sixty:
    The downturn threw off a lot of boomers' plans. But boomers have had it pretty easy up to now and they'll do okay on government benefits in the future. Although they won't get all the Social Security benefits now being promised, they'll get plenty. The boomers make up 76 million voters, at an age when voting participation is a lot higher than for the younger people who will be paying the Social Security taxes. Politicians can count.
    So my question to the boomers is, "Do you feel lucky." You apparently don't. But I'd be interested in hearing what your fellow boomers think.

  •  
    4

    MrRosemary

    08/24/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Luck, or the lack there of, is what people blame when they don't want to blame a lack of preparation.

  •  
    5

    tramky

    08/26/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Mrrosemary refers to 'a lack of preparation'. Remember real estate, that solid investment. Lost half of our home's value in the last 18 months. Remember making long-term investments in the stock marke--nothing fancy or risky, just invested in mutual funds and solid stocks, some bonds thrown in for good measure. Lost half of the value of that stuff in the last 18 months, equivalent of about 12 years of investment growth.

    I don't think the Boomer generation is a victim fo bad timing, I think the United States is in a permanent decline and is heading toward becoming a second-world country. And we now have a government that actively is working to make that happen.

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    6

    KenOtwell

    08/26/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    If "luck" refers to events beyond one's control, then yes - we boomers were/are financially unlucky. But if it refers to randomness - then no.

    Our financial situation is the direct result of specific decisions made by individuals in the government and a few financial firms. (i.e., momentum investers repeatedly ignoring reality and bidding up hot stocks - and government regulaters ignoring perverse profit incentives for individual capitalists to support some theoretical ideology of what "markets" should do.)

    That said - my wife and I lived way beneath our means, unlike every other person I personally know, invested with world-wide diversity and have a nice nestegg that has recovered all but the last 5 years worth of growth. Of course, it would have been about twice as big without the recessions caused by individual decisions along the way...

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    7

    Eric Schurenberg

    08/26/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    "Unlucky" refers to timing as well. If you believe that human nature and the nature of markets always assures that there will be a boom and bust cycle in every generation, then everyone will live through one big bust during their working years. That seems to be the case as far back as US economic history goes. But it matters hugely when the bust occurs. If it happens early in your career, no problem. You buy assets at low prices and ride the rebound through your peak earning years. If it happens as you get close to retirement, you get clobbered. That seems to be the fate of the oldest boomers. Their timing sucked.

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    8

    rlapin

    08/26/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Having served in the Army during Vietnam and having had 3 separate treatments for cancer, I feel darn lucky just to be around.
    My wife and I have been working with financial advisers for the last 3 years. We are well matched and glad to be working with them. Yes, our portfolio has been rocked by the recent downturn. At the same time, we've also experienced some recovery in our portfolio and have reason to believe that we're doing the best with the resources we have available.
    As a second generation American who recalls his grandparents in their "golden years", I realize that their situation was much more precarious financially than ours and they weren't giving to moaning and groaning. I think that Alicia Munnell got it right with her "Suck it up" message.
    Sometimes it's not the cards we are dealt; it's how we play them.

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    9

    tvman@...

    08/26/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    The key word is "BABY". The boomers and their parents have set our nation on an unsustainable course.

    We need term limits.
    Vot the babies out

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    10

    Eric Schurenberg

    08/26/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Rlapin: I appreciate your comment and agree we could learn a lot from our parents. Mine, too, made a better life for themselves through hard work. Financially speaking, tho, it was a lot better to start work in 1946 and retire in 1986 than to start work in 1970 and retire in 2009, and I don't think my parents would take any credit for that.

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    11

    chriscmiles

    08/26/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Luck is NOT necessary to create wealth. Unfortunately, the government and financial institutions have LULLED Baby Boomers and the following generations to put money with them rather than controlling it themselves!

    The statement, "All you can do is focus on what you can control-save as much as you possibly can, stay out of debt, diversify widely, protect yourself with life and disability insurance, and nurture your human capital" is ridiculous! That's exactly what they have told everyone to do since ERISA went into effect in the 1970's!

    In reality, the Boomers had an unusually inflated stock market to profit from (which is now correcting and will keep correcting) beginning in the early '80's due to the creation of 401k's in the '70's. Boomers had it better than the previous generation would have had they invested in the stock market during their working years. The 1960's - 1970's were flat. The ones that have ZERO hope for their "retirement funds" would be the Gen X'ers because there is more money coming out as Baby Boomers liquidate their funds than what Generation X can put back in.

    Are Boomers unlucky? No, they were just deceived to help financial institutions get a GUARANTEED rate of return while the Boomers took all of the risk! The only thing Baby Boomers are guilty of is not questioning it soon enough. What's so ironic is that many still keep putting money in hoping for different results. Einstein called that insanity!

    Read the following blog to see other factors threatening retirement plans:
    http://www.fireyourfinancialadviser.com/blog/2009/07/why-doesnt-retirement-planning-work/

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    12

    Annalon

    08/26/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    I was also born in 1947. I never had it easy. I've worked since I was 19 years old. I thought maybe, just maybe, now that I'm 62 life might get easier. Nope. I'm stuck in my job and it looks like I'll have to work till I drop dead. I was doing OK until major illness wiped out all our savings and now the 401-K is worthless. I have no illusions that Medicare is going to cover everything or last long enough. But I feel sorriest for the young people graduating from college who are having big trouble finding a job. Me, I'll be dead soon enough. They have their whole lives ahead of them. They followed the rules, studied, graduated - and the economy tanks through no fault of their own.

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    13

    Eric Schurenberg

    08/27/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Annalon:
    Thanks for your comments. Boomers had it easier than many generations in many ways--no world war, no polio, major advances in opportunities for women and minorities, and so on. As far as retirement goes, you could argue that the golden age belonged to our parents, not us.
    As for our kids, as you point out, they have a lot to worry about, including the debt we left them and global wage competition from well educated and much lower paid peers in Asia. However, the recession right now is, in the long run, now their biggest problem--as long as they eventually get a job and start saving. Financially, this is a real opportunity to get in cheap in both financial assets and real estate.

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    14

    UH2L

    08/27/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Some, (not all), of the boomers lost their shirts with 401K's because they got greedy, kept thinking that the market would go up forever and parked money in stocks instead of slowly transitioning money into bonds or fixed income investments. It happened in the dotcom bust and again during the latest financial crisis.

    In general though, you can't control when you're born or the circumstances you'll face. But I would argue that Baby Boomers have had it much better (financially speaking), than Gen X'ers or Gen Y'ers. They could go to college (without massive loans), get a secure job with good benefits, faced fewer layoffs than we do, could buy a home and watched it appreciate. I wrote an article about how Gen X and Gen Y are accused of being selfish, but I would argue that it's the prior generations that have been more selfish. They control our destiny with respect to corporate positions, cutting management positions, not retiring and making room for new employees to move up the ladder. I'll post the link in a separate comment so that this one doesn't get blocked.

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    15

    UH2L

    08/27/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

  •  
    16

    armand811

    08/27/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Mr. Schurenberg I really don't get your analysis. Are you assuming that people should invest the majority of their retirements in equities, no matter their age? There's no mention of how one would've done if they had, as they should've, shifted their 401ks into less and less risky investments as they got older.

    I have heard stories of boomers losing 60, 70, even 80% of their retirements, but the only way that is possible is if they had the vast majority of their money in a few stocks. That's just plain stupid to do that with your life savings.

    And since the 1980s, income taxes have been ridiculously low. Remember when the highest rate was 91% during the 50s when most boomers were in diapers? It looks like now the young generations realistically need the highest income tax bracket at around 60 - 70% for a couple of decades to pay down the national debt.

    Compare that to the 35% on income and 15% capital gains rate the boomers enjoyed. And yes that 15% is what the majority of CEO pay is taxed at. Speaking of CEOs, CEO pay is up over 500% since the 80s while the average worker pay is only up <20%. Are boomer CEOs 5x better than the previous generation? I think the last few years have shown us they are definitely not.

    I think the boomers who did things right would've moved the majority of their retirements into bonds or treasury bonds, CDs, etc right before the collapse. Talk about a pure stroke of luck! To get the benefit of one of the greatest 20 year bull markets then just as you reach the age where you're almost entirely shifted out of equities, it collapses. And you also enjoyed low taxes for 2 decades.

    Let's face it, the boomers are the luckiest generation ever. They received the largest transfer of wealth in the history of mankind from their parents, low taxes, an incredible bull market. And they leave their children with the largest transfer of national debt in history, an economy that can only be kept from another great depression by borrowing trillions of dollars. And to boot, age discrimination laws prevent employers from laying off boomers. So most of the layoffs trickle down to the young. And those under 30 have unemployment rates around 20% now.

    Don't even get me started on education costs too.

  •  
    17

    IMLaughlin

    08/27/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Well, YEAH ... (snif) And while we're seeing our retirement plans death-spiral into the valleys on the financial chart, we have to put up with ungrateful offspring who demand we die off and leave them the money and the positions. In fact, I'm surprised several haven't already responded in kind to this article.

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    18

    Wukong

    08/28/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    It's all a matter of subjective perspective isn't it. For at least some of us generation V-ers (i.e. those that came after you party animals), the picture hasn't been that much rosier - so yes, SUCK IT UP.

    Life is a break even - and if you can learn to be happy with that - at least you'll have peace of mind and won't end up as ornery old coots (my wife tells me I've been a ornery old coot since before we got married).

    If the journey isn't appealing; and if you're not one who believes in giving more than you take and letting that be your focus - then just relax - the next generation will find a way to screw things up too ; )

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    19

    LaTosca

    08/28/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    I am very, very tired of hearing the moaning from Gen X, Gen Y, the Millenials, etc. about the selfishness & alleged lifestyle excesses of the Baby Boomers. First, no one generation is any more virtuous than any other. Given the same set of circumstances, your generations would almost certainly have behaved in the same way. Second, you -- Gen X, Gen Y, etc. -- have benefitted enormously from the Boomers. I (born in 1946) started school in aging buildings with ancient textbooks. Fifty students in a class was not unusual. YOU had beautiful new school buildings, up to date science labs, including computer labs. YOU are the ones spending a fortune on cell phone plans -- for the first 15 years of my life we had a party line! Did you get a car at age 16? Most of us didn't. Did you take spring break in Florida or the Caribbean? Most of my generation didn't. Oh, and quit the moaning about supporting my generation in old age. I have paid a fortune in school taxes in my lifetime -- and I have no children of my own. So, get over it. We are all in this together.

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    20

    Annalon

    08/28/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Just a note: The 401-K was managed by the employer - there was no option for employees to move anything out or around....

    And to "La Tosca" - yes, I do remember those crowded classrooms. In first grade we had to take turns sitting on the windowsills because there weren't enough chairs or desks. We also had to share textbooks. There were 9 kids in the class before us - over 60 in ours.

    And I agree - no generation is better or worse than any other. You deal with the cards you get. I'm just tired of all the criticizing and "should haves".

  •  
    21

    UH2L

    08/28/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    I guess we shouldn't criticize any other generation because each has its flaws but in recent times, the Boomers are the ones who started it! happy It's just a human tendency to take what you can and as the population has increased, there is less for the taking per person. I suppose when the boomers begin to die, their wealth will pass on to Gen X'ers and Gen Y'ers so things will balance out in the long term. In the meantime, it is harder to make ends meet for Gen X and Gen Y people because of the business, sociological, and economic situation. A prime example is how many boomers had to take out student loans?

    As for having nice schools, I went to school in the 70's and 80's and my schools were all built in the 40's and 50's 50's so I wasn't part of a privileged school system like LaTosca thinks we all were.

    I know one thing. I'm not going to make the investment mistakes that so many boomers made. I slowly transfer my 401K funds into bonds in higher percentages as I get older. I'm not going to fall for greed by riding the next bubble and assume that stock prices will go up forever, just like I didn't do with respect to real estate.

  •  
    22

    armand811

    08/29/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Nice Schools? I went to a public high school in the late 90s. Our janitor tried to sell me Crack Cocaine. I guess the administrators were asleep at the wheel b/c the janitor was slanging crack to the kids. The school was new, but only b/c an arsonist burned it down while I was in junior high. I hear now the basketball gym has leaks and they have to cancel games if it's raining.

    And this wasn't an inner city. This is how schools are in rural areas.

  •  
    23

    middleaged

    08/31/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    I'm right behind Alicia and Armand on this one.

    What a load of snivelling nonsense.

    The baby boomers will go down in history as the most selfish generation ever to have lived.

    They've enjoyed decades of low taxes coupled with high public spending - all to be paid for by the next generation (Thanks guys). Even the latest bail-out is to be paid in the future, when guess what the baby boomers have retired.


    If you were born in the late forties, why on earth did you wait till the eighties (age 33 - 34) to start investing - Guess what you were too busy living it up to save!

    In terms of pensions and retirement etc. You have to be crazy to leave this in the hands of employers, most of whom are run by guys that have back-stabbed their way to the top at the expense of everyone else - you were trusting these guys with your savings???

    During all this time, the manufacturing base of the west has been shrunk to a ridiculously low level, including the high tech sector, improverishing generations to come.

    Come on guys, stop whining and think of the legacy you have left the next generation. If you don't feel just a little guilty, your skin must be thicker than that of a Rhino.

    My 'planned' retirement is in 22 years time, by whicch point if things carry on as they are, we will all be living in third world conditions as a result of the policy and society decison of the last 30 years.

  •  
    24

    Richard Eisenberg

    09/01/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Boomers like me were fortunate to see many financial-services innovations during our pre- and peak earning years: money market funds, 401(k)s and matches, IRAs, All Saver Certificates, the mutual fund explosion, bank CDs/deregulation, 529 plans, and on and on. Yes, there've been plenty of rough times. But we had many new ways to make our money work for us and to diversify--if, as Plunkett once said, we'd "seen our opportunities and took 'em."

  •  
    25

    KenOtwell

    09/02/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Sorry middleaged - I don't believe in collective guilt. Like most babyboomers, I just lived and worked. I didn't run any financial companies or start any wars. I lived moderately, saved and invested "wisely," (or so I thought) and virtually no one I voted for ever got elected. I paid for college with a 3-year army stint after high school and never took a dime from the government, or my parents, for anything after I turned 18. Let's hear your generation say that.

  •  
    26

    middleaged

    09/02/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    Ken

    Fair point and well taken.

    Its easy to generalise about generations, and in all probability the majority of the difficulty that we all face is more down to the actions of respective governments, corporations and regulators.

    I haven't been in the army, however did start work at 16, and have been fortunate to have been in employment ever since. My college education was paid for by myself and undertaken at night school, however that was my choice at the time.

    My parents have always been there for me, but I have not needed to take anything financial from them, apart from minor help in buying a wheelchair for my eldest daughter.
    They have also on their own initiative offered to help with my kids university fees, as that has now become prohibitively expensive in the UK, although not yet as expensive as in the states.

    As for anyone that has saved over the years to find savings wiped out, I am genuinely sorry on an individual level where that happened. Relatives of mine lost over ?120K (c$180,000) due to the Marconi scandal in the UK.

    Unfortunately, your example in prudence is rare, and as a society as a whole we have lived beyond our means for the last 30-40 years, despite the myriad of seemingly clever and complex financial mechanisms that have been attempted.

    As to the luck element in generations, anyone living after the second world war has been relatively lucky by historical standards. The next generation in the west are going to find it much harder as they progressively have to compete against a developing world operating on a much different cost base.

  •  
    27

    Silverrules

    11/11/09 | Report as spam

    RE: Are Baby Boomers Unlucky, Moneywise?

    It is not the boomers who caused this situation. This was a set up by the Fed, the government, and all their banker buddies.Brokaw's book the greatest generation was never answered. If your talking about the generation who sat back and has been retired for 25 or more years now your close.
    No one from this generation did anything to stop what was to come. Before 1968, when it was still possible to organize and make your views known and start grass root movements, without having to protest a mile from the site of the opposition, or to be thrown in jail for holding up a cardboard sign saying vote for the other guy, this republic
    still had a chance. Kennedy tried to warn you of secret societies, of bankers taking your country away from you. Just listen to his old speeches.Most of the boomers and X and Y's will probably say this guy sounds like he nuts. Far from it. He had already ordered the printing of money backed by silver and it was going to be issued in time for the new year of 1964,as he was doing away with a foreign corporation owned by private banking families, who charge the country interest just to print funny money.From Lincoln to Kennedy, every President who tried to change out the Fed got his number punched.That my friends was the day the music died and this country changed in so many ways it is a high moral treasonous sin.Those who were in their 20 and 30's in 1930 and 40 should have put a stop to the Fed and demanded proof of the 2/3's majority of signatories to the 16th amendment.They still cannot locate the states ballots and approvals.If this makes sense to 1% of you I will be delighted. Like in the movie the Thing. " It ain't the boomers".

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Eric Schurenberg

Eric Schurenberg is Editor-in-Chief of BNET.com and Editorial Director of CBS MoneyWatch.com. Previously, Eric was managing editor of MONEY. As managing editor, he expanded the editorial focus to new interests including real estate, family finance, health, retirement, and the workplace. Prior to MONEY, Eric was deputy editor of Business 2.0. He was also the managing editor of goldman.com, a Web site for Goldman Sachs Group's personal wealth management business, and an assistant managing editor at Fortune magazine. Schurenberg has won a Gerald Loeb Award for distinguished business journalism, a National Magazine Award, and a Page One Award.

Eric Schurenberg

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